Producer-director-actor R Madhavan’s film Rocketry: The Nambi Effect, which released with limited resources and without any promotional help from his distributor company, maintained its hold at the box office on Monday. According to preliminary figures, the film’s collection has shown a decline of about 60 percent as compared to Sunday and considering the theme of the film, this decrease is less than the decline on Monday of all the big films whose film ‘Rocketry: The film’ is ahead of its promotional budget. The promotional budget of ‘Nambi Effect’ has been negligible. The special thing is that the impact of the film ‘Rocketry: The Nambi Effect’ staying strong at the box office has started affecting Dharma Productions’ film ‘Jug Jug Jio’ as well. The collection of this film on Monday was the lowest collection till date.
The film ‘Rocketry: The Nambi Effect’, which released on Friday, continued to grow its collections by performing well in the first weekend of its release. The film, which released on Friday with an opening of Rs 1.73 crore, collected Rs 2.97 crore on Friday and Rs 3.75 crore on Saturday. On Monday, the film ‘Rocketry: The Nambi Effect’ has earned Rs 1.45 crore according to the initial figures. Accordingly, the decline of the film on Monday as compared to Sunday was about 60 percent.
The collection of Varun Dhawan, Kiara Advani, Anil Kapoor and Neetu Kapoor starrer film ‘Jug Jug Jio’, which released last week, had dropped more than 70 percent on the first Monday. On the second Monday also, the collection of this film has dropped by about 70 percent as compared to the second Sunday. It is believed that if the film ‘Rocketry: The Nambi Effect’ picks up in the coming days, then its direct loss will be to the film ‘Jug Jug Jio’. According to the initial figures of Monday, the film ‘Jug Jug Jio’ has done a business of around Rs 2 crore. The film earned Rs 6.10 crore on Sunday.
At the same time, the collection of the film ‘Rashtrakavach Om’, which released with the film ‘Rocketry: The Nambi Effect’, remained less than its rival film on Monday. As against Rs 1.30 crore of the film ‘Rocketry: The Nambi Effect’, ‘Rashtrakavach Om’ has collected only about one crore rupees according to the initial figures on Monday. The net collection of the film ‘Rocketry: The Nambi Effect’, including the collection of the first four days of release, is now around Rs 9.75 crore and the collection of the film ‘Rashtrakavach Om’ is Rs 6.11 crore.
The rest of the second week is going to be very important for the film ‘Jug Jug Jio’. While the film ‘Rocketry: The Nambi Effect’ has earned more than the satellite and OTT rights of the film from the first day of its release, the film ‘Jug Jug Jio’ has to earn less than the box office to make a profit by extracting its cost. Have to earn at least Rs 120 crore.
Two Hindi films ‘Khuda Hafiz Chapter 2’ and ‘Titu Ambani’ are releasing at the box office on the coming Friday. Of these, Vidyut Jammwal’s film ‘Khuda Hafiz Chapter 2’ is being counted for release in about two thousand screens across the country, while ‘Titu Ambani’ will be released in very limited theatres. These two films will compete with Marvel Studios’ film ‘Thor: Love and Thunder’, which is going to be released in Hindi, Tamil, Telugu, Kannada and Malayalam apart from English across the country a day earlier.